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2025 Rodeo HoustonĀ® Breaks Records — And We Made History Too

Sponsoring RodeoHouston wasn’t just a moment for us — it was a movement.
Preston Kiser  |  April 2, 2025

The 2025 Houston Livestock Show and RodeoTM was one for the books — and Nan and Company Properties is proud to have been a part of it. As the first Houston real estate brokerage to sponsor the iconic RodeoHoustonĀ®, we stood alongside a Texas tradition that brought the entire city together and shattered records while doing it.

Here’s a look at just how big this year’s Rodeo really was:

🚨 Attendance Records Smashed

  • 2,735,695 total guests attended the event from Feb. 27–March 23 — an all-time high.

  • The World’s Championship Bar-B-Que Contest alone drew 226,463 people in just 3 days.

  • March 22 had the highest single-day attendance at 199,220 guests.

šŸŽ¤ Star-Studded Lineup

The concert series brought in 1,305,284 paid attendees, with standout performances from:

  • Brooks & Dunn: 71,256

  • Parker McCollum: 71,218

  • Luke Bryan (who was also inducted into the Rodeo’s Star Trail of Fame!): 71,103

šŸ’° Auction Milestones

  • $29.6 million raised in junior auction sales — a new record.

  • Ten Grand and Reserve Champion auctions broke records, including:

    • Junior Market Barrow Grand Champion: $501,000

    • Junior Market Steer Reserve Champion: $690,000 (Rodeo Record)

    • Junior Market Turkey Grand Champion: $315,000

šŸŽ Rodeo Competition Payouts

  • $2.53 million in prize money was awarded to RODEOHOUSTON Super Series contestants.

  • Top winnings:

    • Team Roping Champs took home $143,500

    • Barrel Racing, Bull Riding, and Tie-Down Roping winners each earned over $70,000

🧠 Scholarships & Education

  • The Rodeo committed $28,058,754 to Texas youth, including:

    • $14.7M in scholarships

    • $9.7M to junior exhibitors

    • $3M in educational program grants

🧔 We’re Proud to Represent Houston

As proud Houstonians, we’re honored to support events that celebrate our city’s culture, community, and commitment to youth education. Sponsoring RodeoHouston wasn’t just a moment for us — it was a movement.

To every client, partner, and Rodeo-goer who stopped by our booth, said hello, or cheered us on — thank you. And to the 35,000+ volunteers who helped bring it all to life: we’re tipping our hats to you.

Until next year, RodeoHouston. šŸ¤